Rob Greer

Objective

Leverage my product and project management, creative savvy, business development, corporate strategy, marketing, and executive management experience in a challenging position offering opportunities for both personal and professional growth.

Professional Profile

• Over ten years of management, consulting, and entrepreneurial experience focusing on analyzing, architecting, marketing, and supporting key initiatives related to Web-based development projects.
  
  
• Comprehensive experience in product management, project management, business development, relationship management, quality assurance, user interface design, and problem solving.
  
  
• Demonstrated executive level management experience including responsibility for divisional profit and loss while supervising staff of up to 70 consultants; special expertise in budgeting, cost justification, marketing, strategic alliances, and managing client expectations.
  
  
• Ability to use analytical data and logical methods to communicate new ideas, execute process-based project/product management methodologies, and define business goals based on rapidly changing business trends and expectations.
  
  
• Innate understanding of diverse business models allowing for a unique perspective on development requirements and goals; understanding translates to expertise in solution sales spanning many market verticals.

Recent Experience

Premio Computer, Inc. Vice President, Product Management. City of Industry, CA. March 2001 - Present.

• Manage the software division responsible for eSembler, a premier Web-based grade book and attendance software designed for use in the K-12 education space. Founded the software development business unit responsible for developing the first Web-based application of this type. Position reports to the Vice President of Operations.
  
  
• Supply project management oversight and leadership for engineering and design teams. Responsibilities include leading user interface design, functional requirement definition, quality assurance oversight, and managing budgets and timelines for both development and implementation.
  
  
• Manage all cross-functional teams including sales, marketing, design, engineering, testing, and quality assurance. Responsibilities also include formulating plans related to the strategic direction of the software within the education market space.
  
  
• Develop marketing and sales plans, sales collateral, and client proposals. Also responsible for business development, contract negotiation, sales presentations, partnering and strategic alliances, along with managing client expectations during software implementation and integration.

BrightStar Information Technology Group, Inc. Managing Director, eCommerce Practice. Pleasanton, CA. May 1997 - February 2001.

• Served on the senior management team of a publicly traded company working closely with the CEO and Vice President of Marketing. eCommerce practice was one of four main business units offering ERP, CRM, and Supply Chain solutions. Position reported to the Chief Operating Officer.
  
  
• Developed, defined, coordinated, and implemented the project approach, scope, and deliverables for national Fortune 1000 clients requiring Web-based applications, e-commerce solutions, community portals, and branded Web sites. Major clients included Bombay, Wal-mart, Conoco, and MD Anderson.
  
  
• Responsible for practice profitability, maintenance of high billable percentages, project oversight, and growth of practice revenue from $2M to $7M in a single year, exceeding quotas in all measurable areas.
  
  
• Served clients by developing functional requirements used to link business offerings to customers, vendors, and peer organizations through enterprise technologies and integration with legacy systems.
  
  
• Supplied hands-on project management oversight establishing user interface definitions, providing creative direction, project planning, managing development staff, and testing application functionality.
  
  
• Negotiated, reviewed, managed, and established strategic channel partnerships with technology vendors including Microsoft, BroadVision, and Allaire [Macromedia]. Partnerships served to as additional sales channels resulting in the acquisition of significant new business.

Einstein Digital Media. President / Founder. Lafayette, LA. July 1996 - May 1997.

• Developed, managed, and ultimately sold a profitable Web design firm and consultancy noted for early adopter and innovative work in Web sites, e-commerce storefronts, and Web-based application development for regional clients. BrightStar acquired company in 1997.
  
  
• Worked closely with client management, marketing, merchandising, and product information teams to define application and Web site functionality. Included providing strategic vision related to the integration of business and technology to increase sales and productivity.
  
  
• Provided operational management, leadership, project management, project scheduling, staffing, and oversight for multiple simultaneous client projects on aggressive timelines. Many projects received both on-line and traditional press notice from organizations including Netscape and Yahoo!

GolfBalls.com. Co-Founder. Lafayette, LA. February 1995 - June 1997.

• Envisioned, designed, developed, and ultimately sold a leading on-line business that remains the largest, most prestigious vendor of golf balls on the Internet.
  
  
• Developed and executed a successful business and marketing plan during the earliest days of e-commerce, realizing unprecedented sales and exposure, maintaining profitability from inception.
  
  
• Managed the day-to-day operations of the on-line storefront and extended the brand through extensive Internet marketing campaigns.
  
  
• Developed all site content including product descriptions, press releases, golf-related subject matter, and relevant information designed to attract repeat visitors and encourage cross-linking among similar, non-competitive sites.

USI MicroAge Computers. Manager, Web Design Services. Lafayette, LA. December 1994 - June 1996.

• Managed an early entry Web site development solution center. Offered as a services solution sales opportunity for this hardware provider, Web sites initially developed here later gained international recognition.
  
  
• Created proposals and implementation processes for IT hardware, network, and software sales. Negotiated prices, terms, and special provisions with vendors.
  
  
• Developed and managed a helpdesk services team. Performed problem solving and troubleshooting through coaching and one-on-one training focusing on promoting client understanding of technical issues through clear communication.
  
  
• Managed education division responsible for in-house and on-site training. Devised training programs and formulated new curricula as appropriate. Provided expert knowledge of MS Office products in a classroom environment.

United States Marine Corps Reserve. Corporal. July 1987 - July 1993.

• Served in the Persian Gulf and Kuwait in combat operations during Desert Shield / Desert Storm in TOW Platoon, 23rd Marines, 5th Marine Expeditionary Brigade.
  
  
• Served in leadership role in high-pressure, competitive situations.

Education

Ph.D. coursework in English. University of Louisiana at Lafayette. Emphasis in Technical Writing.

M.A. in English. Northwestern State University. Emphasis in Technical Writing. 1994.

B.A. in English. Northwestern State University. Emphasis in Composition and Rhetoric. Minor in History. 1992.